• Skip to content
  • Skip to primary sidebar
  • Skip to footer

Anne Janzer

Author

  • About
    • About Anne Janzer
    • About Cuesta Park Consulting
    • Virtual Events
    • In the News
    • Privacy
  • Blog
    • All posts
    • Writing posts
    • Book reviews
    • Book marketing
    • Subscription Marketing
  • Books
    • Get the Word Out
    • Subscription Marketing, 3rd Edition
    • The Writer’s Process
    • Writing To Be Understood
    • The Workplace Writer’s Process
    • Books for Colleges and Universities
    • Bulk Book Purchase Offers
  • Courses & Events
    • Book Marketing Webinars
    • Revising Your Writing
    • Getting Started on Your Nonfiction Book
    • Mastering the Review Process
    • B2B Storytelling Workshop
    • Speaking and Workshops
  • Resources
  • Services
    • Business Writing Coaching
    • Nonfiction Book Proposal Services
    • Nonfiction Book Coaching or Editing
You are here: Home / About Anne Janzer

About Anne Janzer

Anne Janzer is an award-winning author, nonfiction writing coach and marketing practitioner on a mission to help people make a positive impact with their writing. She supports and encourages writers, authors and marketers through her books, blog posts, online courses, webinars, and teaching.

Find out more below.

Writing geek

Anne loves helping other people find more joy in their writing. In her books and teaching, she explores the science and practice of effective writing. She blogs regularly about writing practices on her website. The Writer’s Process, a book about the inner game of writing, won a gold medal from Readers’ Favorite and a silver medal in the ForeWord INDIES Book of the Year award. The Workplace Writer’s Process, winner of the 2018 IndieReader Discovery Award for Nonfiction, helps writers find more success at work. It was named one of the best business writing books of all time by BookAuthority.

(Listen to Anne talking about writing on the Innovation Show Podcast.)


Nonfiction author cheerleader

Writing a book is a great way to connect with other people at scale and make a meaningful impact on the world. Having experienced the transformative effect of writing a book first hand, Anne now works to support, encourage, and develop others on a similar course. She’s particularly passionate about supporting women authors writing in business or technology fields.

In this capacity, she offers development editing, individual coaching, and online courses for nonfiction authors, and helps prospective authors understand self-publishing possibilities and indie authorship. She writes, teaches, and holds virtual events about indie authorship, building an author platform, and effective nonfiction. Her book Writing to Be Understood, about effective nonfiction writing, won a gold medal in the 2019 Independent Publisher Book Awards. Her latest book, Get The Word Out: Write a Book That Makes a Difference, includes profiles of a number of authors who write books to serve others.

(Watch my Femgineer video on effective nonfiction explanations.)

 


Rethinking marketing

Anne spent years as a marketing consultant, working with over 100 technology companies to articulate their messaging and value to customers and prospects.

Her first book, Subscription Marketing, offered a manifesto about the necessary changes in marketing for subscription businesses built on long-term relationships. Initially published in 2015, the book is now in its third edition and has been translated to multiple languages. It was named one of the best marketing books of all time by BookAuthority.

Listen to the Duct Tape Marketing podcast episode on subscription marketing.

Now she is applying these same practices to book marketing, as the publishing industry shifts and the author take more responsibility for marketing their works and building platforms. If you’re interested in that, find more and sign up for her author lessons newsletter here.

Watch her webinar on building an author platform.


Want to know more?

If you want to learn more, Anne’s books are a great place to start. You can find online courses or webinars on her website, or contact her to work with your team or talk about your book project.

Find links to interviews, guest posts and media mentions.
Look for an upcoming event.

Read this quick interview in World Class Performer:

 


Bio

Anne spent most of a career working in the technology industry as a marketing consulting. That work entailed writing in the voice of countless brands—she became adept at varying tone and style, writing for online consumption, and getting to the point.

In 2015, she shared her observations about the changes happening in the marketing industry in her book Subscription Marketing. That book changed her career.

First, she found that she loved writing books, and kept doing it. She has now written three other books on the science and practice of writing. Eager to help others with their own projects, Anne shares her experiences, lessons, and advice through books, blog posts, online courses, workshops, webinars, and speaking (mostly online speaking events.)

Today she lives on the Central Coast of California, spending time in the beautiful surroundings, singing when group singing is allowed, interacting with other authors over video calls, and continuing her writing.

Anne is a graduate of Stanford University.

 

 

Print Friendly, PDF & Email

Reader Interactions

Primary Sidebar

Recent Posts

  • Nobody Owes Us Attention
  • Amazon Decoded by David Gaughran (2nd Edition)
  • Does Jargon Make You Look Insecure?
  • Hope and Process
  • The Story Advantage: A Book Review

Blog categories

  • Book marketing
  • Book reviews
  • Business writing
  • Content marketing
  • News
  • Subscription Marketing
  • Technology marketing
  • Writing

Footer

Get in touch

Contact

Connect on social media

  • Facebook
  • LinkedIn
  • Twitter

Login

Disclosure: This site includes affiliate links to recommended books on Amazon. Any proceeds I get from Amazon will probably go to buying more books to recommend and review. I know, I've got a book problem.

© 2021 Anne Janzer · Rainmaker Platform

Privacy Policy