In the Northern hemisphere, October is the month in which we harvest what we have sown. In my case, I’ve been sowing interviews about my latest book, Writing to Be Understood, on a virtual book tour since its publication late summer. They are coming to fruition now. These are the two I am most excited […]
On the Marketing Book Podcast
Listen to this lively conversation about writing on one of my favorite podcasts.
Upgrade your job skills, for less than that pumpkin latte you're sipping.
Revising Your Writing
An online course
To be a better writer, revise wisely. Sign up for this online course to up your revision and self-editing game.
In this Femgineer video, Poornima Vijayashanker and I discuss techniques for being understood when you’re writing or speaking about abstract topics. Highlights include: Getting over your misconceptions about using story Balancing brevity and repetition Dumbing down vs. being clear The video covers topics from my book Writing to Be Understood. If you like the […]
Let’s have a serious talk about humor. It’s tough to do well. It can be controversial. And it may land with a thud in business or nonfiction writing, particularly across cultural contexts. And yet … the careful application of humor catches the reader’s attention, sustains their interest, and, if done well, earns their trust. Many […]
What Others Say
Finally someone has taken the cutting edge research in cognitive science and applied it to the craft of writing."Tim Grahl, author of Your First 1000 Copies
I've learned so much about writing and disciplined creativity from Anne Janzer. Her latest course on revision breaks down the revision process into manageable steps and includes practice exercises. I'm already using the suggestions from the course to revise and improve my writing."Renee Rubin, Renee Rubin Ross Consulting
Anne Janzer shows you how to add value and nurture customers before and after the sale, driving success in today’s real-time business environment.”David Meerman Scott, author of The New Rules of Sales and Marketing