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You are here: Home / In the News

In the News

Press Releases

January 29, 2020

Subscription Marketing: Now Updated for 2020

May 28, 2019:

Writing to Be Understood Wins Independent Publisher Book Award

August 6, 2018:

New Book Explores the Science and Craft of Great Nonfiction Writing

June 4, 2018:

The Workplace Writer’s Process Wins IndieReader Discovery Award for Nonfiction

March 23, 2018:

The Workplace Writer’s Process Named 2017 Foreword INDIES Book of the Year Awards Finalist

January 30, 3018:
Sports and Leisure Fiction Prominent in LibraryBub’s February Choice of Top Books from the Independent Publishing Sector

Podcasts and Interviews

(This is not a complete list—ListenNotes is a great place to search for podcasts…)

CoronaTv with Joseph Jaffe: Compensatory Conspicuous Communication with Anne Janzer

Six Pixels of Separation podcast: Anne Janzer on Writing a Book That Makes a Difference

Published Author podcast: 400 Authors Surveyed on Writing, Motivation

Elevating IT: How to be understood by non-technical businesses

Extraordinary Business Book Club: The Writer’s Process with Anne Janzer

The Innovation Show: EP 135: The Writer’s Process: Getting Your Brain in Gear with Anne Janzer

Write Your Book in a Flash Podcast: Anne Janzer, Author of Writing to Be Understood: What Works and Why

Authors in Quarantine Getting Cocktails: Find this fun conversation with Douglas Burdett here.

Writer’s Rough Drafts: Episode #62 (all about writing and craft) 

Marketing Book Podcast: Writing to Be Understood.

Build Series on Femgineer TV:

  • Why Doing a Bad Job of Explaining Technical Concepts Hurts our Credibility
  • Three Techniques to Improve Your Explanations and Be Understood

Duct Tape Marketing podcast: How to Tap Into the Subscription Economy

The Mark Struczewski Podcast: 129: Anne Janzer, Award-winning author

My Quest for the Best with Bill Ringle: Think Differently about Subscription Models with Anne Janzer

How to be Awesome at Your Job podcast: Talking about workplace writing.

hwotobeawesom

 

The Not-Boring Tech Writer Podcast. Using Cognitive Science to Make Your Technical Writing More Interesting.

Leverage to Marketing podcast. Improving your writing productivity, a podcast interview with Linda Popky.

The Brand Journalism Advantage podcast, Marketing After the Sale with Phoebe Chonghua

Business901 podcast, on understanding subscription marketing

Zuora’s Subscribed podcast, talking about subscriptions and marketing

Helping Sells Radio, talking about the power of value nurturing

Marketing Book Podcast, talking about Subscription Marketing

Rightly Designed podcast: Is the subscription model right for your business?

Annie Jennings PR EliteWire podcast: A book coach breaks down the writing process.

Blog Interviews

Like a podcast, only written—very retro.

  • Short life lessons on WorldClassPerformer.com
  • Discussing the writing process on The Writing Train.
  • All about The Writer’s Process with on Joseph Ratliff’s blog.
  • Why any industry can be disrupted by the subscription economy – a conversation on the Bitrix24 blog.
  • Talking subscriptions with Samantha Stone on the Marketing Advisory Network blog.
  • Turn on Subscribers to Your Content: on George Stenitzer’s Crystal Clear Comms blog.

Guest Posts

Not all of my writing ends up on this blog. Here are a few guest posts, podcasts, and interviews that might interest you.

Writing-related posts:

  • The Verbs (Pronoun’s publication): Top Five Reasons to Love Libraries and A Book Marketing Strategy for Every Budget
  • Jane Friedman’s blog: an excerpt from The Writer’s Process on writing and mindset
  • Should you publish a second edition? – on the Nonfiction Authors Association blog
  • Finding time to write nonfiction – on the Nonfiction Authors Association blog
  • The Muse and the Scribe on The Right Margin blog
  • Where to turn for writing and publishing advice on The Write Life.
  • The Biggest Mistakes New Authors Make on the PickFu blog.

Marketing-related topics

Creating Your Customer Launch Plan on the Mindtouch Blog

On the Marketo blog:

  • 4 Steps to Creating a Launch Plan for Your New Customers
  • How Content Cultivation Can Reinvigorate Your Content Marketing Efforts
  • 3 Ways for Marketers to Take on the Growing Subscription-Based Economy

On Business2Community:

  • Content Marketing Beyond the Sale
  • 3 Common Content Marketing Mistakes and How to Avoid Them

In the News

Top100-Customer_Success_Strategists-MindTouchThe ID Group blog: Making Email Subscription GDPR Heaven

Named a 2017 Top 100 Customer Success Strategist by MindTouch.

On CIO.com:  8 Ways to Effectively Communicate with Clients

 


 

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Disclosure: This site includes affiliate links to recommended books on Amazon. Any proceeds I get from Amazon will probably go to buying more books to recommend and review. I know, I've got a book problem.

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