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Anne Janzer

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Marketing Advice for Authors

The world of book marketing is in constant flux. I’m on a mission to share what I learn with other authors. Join me if you’d like.

Here are some things that might help you on your own book marketing journey.

Book Marketing Webinars

Interested in getting more book reviews or demystifying the “author platform” thing? Check out my book marketing webinars.

Join the Inner Circle of Book Marketing Advice

At the end of every month I make notes on what I’ve learned about book marketing: new things I’ve encountered, experiments run, lessons learned.  Then I share those thoughts with my friends on this list. If you’re interested in those geeky details, sign up here.

Book Marketing Coaching

Want to talk through your nonfiction book marketing issues with someone? Trying to prepare for a launch? I do monthly book marketing consultation/coaching engagements with authors. Book a short consultation to see if it’s a fit.

Assorted Resources for Indie Authors

Looking for ways to test titles or create ebooks? Check out this list of a few of my favorite resources here.

On Book Promotions and Discounts

I’ve had success promoting discounted books. So, I’ve created a flash course on discount book promotions for the Nonfiction Author’s Association.

On Podcasting as an Author Marketing Strategy

I’m a big fan of doing a virtual book tour via podcasting. Find my advice in this three-part bog series:

An Author’s Guide to Being a Good Podcast Guest: Part One

Part Two: Preparing for the Podcast

Part Three: The Podcast Interview and Beyond

On Using BookBub Ads

BookBub ads have many cool features: you can use them to find people who like the books of specific authors, or to target individual geographies and platforms.

Here are some thoughts I contributed to Jane Friedman’s wonderful blog:

Using BookBub Ads to Support Your Book Marketing

Other Topics in Guest Posts and Podcasts

Check this round-up of recent posts I’ve contributed to other blogs:

  • Three ways short-term sales can sabotage long-term success – on the Bay Area Independent Publisher’s Association blog
  • Should you publish a second edition? – on the Nonfiction Authors Association blog
  • Finding time to write nonfiction – on the Nonfiction Authors Association blog
  • Where to turn for writing and publishing advice on The Write Life.

How Much Book Marketing is Enough?

Balancing Creativity and Productivity in the Writing Process

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Disclosure: This site includes affiliate links to recommended books on Amazon. Any proceeds I get from Amazon will probably go to buying more books to recommend and review. I know, I've got a book problem.

© 2023 Anne Janzer · Rainmaker Platform