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Anne Janzer

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Anne Janzer

A Book That Made me Pick Up a Pen (and Journal)

Journaling is an inexpensive, effective form of self-care—cheaper than a spa day, healthier than a drink.

Book Promotions: Long-Term Benefits

Discount price promotions are the high-intensity interval training of book marketing. Done right, they have long-term benefits building your audience.

Writing to Connect: Showing Up as Human

Writing is a form of human connection. If you want to connect deeply with others, you must show up yourself. Go ahead, share that personal perspective.

Nobody Owes Us Attention

Start writing with this assumption: The reader owes you nothing. Not their attention, not their focus and deep thought, nothing. You have to earn it.

Amazon Decoded by David Gaughran (2nd Edition)

As an indie author, I have a silent business partner that is wealthy and powerful, sometimes high-handed, and occasionally mysterious. That partner is Amazon. David Gaughran is one of my go-to sources for insight into Amazon. His advice has helped me better understand how to use Amazon in my book launches and promotions. So when […]

Does Jargon Make You Look Insecure?

New research shows that jargon can be a kind of status symbol for people who feel insecure in their own status.

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Disclosure: This site includes affiliate links to recommended books on Amazon. Any proceeds I get from Amazon will probably go to buying more books to recommend and review. I know, I've got a book problem.

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