If you want to communicate with a work colleague, do you compose an email or send a text? How about a family member? As a rule, do you prefer to text or to email? For most of us, the answer is it depends on the situation. But some people take sides. They insist on texting […]
How and Why to Filter the Jargon
Jargon – it’s the language we love to hate. We complain about encountering legal terms in packaging, or dense abstractions in academic journals. The term jargon brings a negative connotation of being pretentious and incomprehensible. Yet the much-maligned jargon has its place. It saves us a great deal of time. Industry-specific terms are how we […]
A Quick Trick for Writing Better Emails
You need something from a colleague, a vendor, a partner, a relative – what do you do? If you’re of a certain age, you write an email. You do it in hopes that something will happen as a result – the recipient(s) will take action, respond, whatever. Yet often, those emails go unnoticed, lingering unread […]
Leaving Room for the Unexpected
Rummaging through a box of possessions recently, I found programs for theater productions from high school and college. (I did a lot of theater back in the day.) Most of those performance have dissolved into the haze of distant memory. Some stand out, though. There was the time the set fell over in the middle […]
The 1-Page Marketing Plan: A Short Guide to Long-Term Success
Short version The 1-Page Marketing Plan by Allan Dib is a concise, actionable compilation of great marketing advice. Long version Not everyone can distill complicated subjects into concise, understandable, and actionable information. Allan Dib can, though. He’s done it in this short but valuable work, The 1-Page Marketing Plan. The marketing industry is filled with wordy […]
How to Write Through the Holidays
Whether you want to blog more frequently, write poetry, or craft the next great literary novel, you’ve got to keep showing up consistently to write. Focus on the right routines, habits, and practices and you’ll get the writing done, while getting better at the craft. But life can get in the way. How can you […]
