What are you planning for National Book Lover’s Day this year?
Wait, you mean it isn’t on your calendar? August 9th?
Okay, I admit that I found National Book Lover’s Day through a Google search. In my family, every day is book lover’s day. We’re particularly entranced by great nonfiction books – histories, biographies, books about cognitive science or social trends; works that teach us about the world while entertaining or engaging us.
This year I’m celebrating the day by releasing my latest book, Writing to Be Understood: What Works and Why. I chose National Book Lover’s Day for the publication because the book is all about helping us become better nonfiction writers, which leads, inevitably, to more books to love.
In writing this book, I set out to explore what differentiates the most effective writers and explainers, so that we could all learn how to be more like them. I interviewed authors, psychologists, comedians, logical thinking experts, and more to get their takes on how to handle the challenges of nonfiction writing. Yes, researching it was a great deal of fun.
The book covers nonfiction writing techniques such as using analogies, storytelling, and imagery to engage audiences and explain abstract topics. The section on “How to Not Be Boring” includes balancing credibility with humility, using humor, and finding your personal tone and style.
Each topic includes a brief exploration of the cognitive science of what’s happening in the reader’s minds – the why behind effective writing techniques.
Book Launch Sale
In extra celebration of National Book Lover’s Day, the Kindle version is on sale for the next week, until August 17. Grab a copy now for $2.99.
That’s less than $3, or a “1” on the “iced latte” scale. (That’s also a thing in my household.)
The book is also available in paperback and hardcover, for the traditionalists, and on Amazon Kindle as well as assorted other ebook platforms (iBooks, Nook, Kobo, etc.)
Let’s get writing more great nonfiction books to celebrate.