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A Simple Guide to Discounts and Promotions

I’ve had some moderate success doing promotions of discounted books.

These two blog posts for the Nonfiction Author’s Association lay out my process and results:

  • Part One covers setting the price, duration, and promotion plans for your discounted sale.
  • Part Two is about evaluating the performance of your campaign

Check them out and see if they work for you.

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Disclosure: This site includes affiliate links to recommended books on Amazon. Any proceeds I get from Amazon will probably go to buying more books to recommend and review. I know, I've got a book problem.

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