One of the rewards of writing a book is that it spurs interesting conversations on the topics of writing and publishing. Since publishing my first book earlier this year, I’ve heard all kinds of questions, including: How long did it take to write the book? How long did the self-publishing process take? How much does it cost […]
Writing
Crusading against random Capitalization
by cheesy42 I’m taking a break from marketing-related subjects to launch a campaign against random capitalization in the middle of sentences. It’s a tough job, but apparently someone has to do it. Some subset of the population has a compulsion to capitalize random words for little apparent reason. It’s almost as if they have a memory […]
5 reasons NOT to write like an academic
As schools everywhere are restarting and the latest crop of college graduates settles into new jobs, I thought I’d share a few of the harsh, early business writing lessons I learned on the job. I was an English major. When I entered the business world, I quickly found that what worked so well for me […]
