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You are here: Home / Archives for Book marketing

Book Marketing Blogs

The world of book marketing is in constant flux. I'm on a mission to share what I learn with other authors. Join me if you'd like.

Most of my author marketing blog posts end up on other sites, like the Nonfiction Author's Association, Jane Friedman's blog, or others. Some of the gems land here as well.

Join the Inner Circle of Book Marketing Advice

At the end of every month I make notes on what I've learned about book marketing: new things I've encountered, experiments run, lessons learned.  Then I share those thoughts with my friends on this list. If you're interested in those geeky details, sign up here.

Three Keys to Writing Copy That Sells More Books

May 29, 2017 by Anne Janzer 1 Comment

Three Keys to Writing Copy That Sells More Books

[This is a guest post from the wonderful Chris Syme – a woman who shares my combined interests in books and marketing.] Book descriptions, blurbs, social media posts, ad copy. Even though you consider yourself an author, your head may start to spin at the thought of having to write a book description or copy […]

Filed Under: Book marketing, Content marketing, Writing Tagged With: book marketing, Chris Syme

I’m an Indie Author

February 21, 2017 by Anne Janzer 4 Comments

I’m an Indie Author

What’s the right way to get your work published? “From this day forward, all authors are indie authors.” Mark Coker, president of Smashwords,  made that statement at the San Francisco Author’s Conference. It clearly resonated with writers in the room. Authors today have many options; our paths are no longer dictated entirely by a small number of […]

Filed Under: Book marketing, Writing Tagged With: indie author, Mark Coker, publishing, San Francisco Writer's Conference, self-publishing, writing

Sell More Books with Less Social Media [Book Review]

November 9, 2016 by Anne Janzer 1 Comment

Sell More Books with Less Social Media [Book Review]

Authors face a veritable gauntlet of online book marketing advice. Deciding which strategies to follow can be overwhelming. (See last week’s post on avoiding decision fatigue when publishing your book.) When it comes to book promotion and social media, much of the advice follows the model “this worked for me (or author x), so it should work for […]

Filed Under: Book marketing, Book reviews, Writing Tagged With: book review, Chris Syme, marketing, Social media

Protect Yourself from Author’s Decision Fatigue

November 2, 2016 by Anne Janzer Leave a Comment

Protect Yourself from Author’s Decision Fatigue

Californians face 17 state-wide propositions on the ballot in this election, on issues ranging from marijuana legalization to hospital fees. As diligent citizens, we need to wade through the pros and cons of each, read commentary, and do research, while resisting the temptation to vote no on everything or abstain from voting. Voting in California is all […]

Filed Under: Book marketing, Writing Tagged With: decision fatigue, writing

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Disclosure: This site includes affiliate links to recommended books on Amazon. Any proceeds I get from Amazon will probably go to buying more books to recommend and review. I know, I've got a book problem.

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